The glowing red character in the photo is an oni, a kind of demon from the Japanese folklore, and it is the mascot of the Akaoni ("Red ogre") restaurant, specialized in takoyaki dishes. The red and yellow building in the background, covered by wooden plaques and lit with chochin lanterns is also a restaurant called Yokozuna, specialized in kushikatsu.
EXIF info:
Nikon Df
Lens: 24-70mm F/2.8G
Focal Length: 24mm
Aperture: F/8
Shutter Speed: 1/60s
ISO Sensitivity: ISO 4000