The tradition is somehow similar to Santa Claus, with a bit more complex meaning, because besides the material presents, brought by the Takarabune, the Seven Gods of Luck are bringing each his spiritual gifts, such as happiness, knowledge or success...
In the statue photographed here, from left to right, they are Fukurokuju (God of happiness, wisdom, longevity, virility and fertility), Bishamonten (God of war and warriors), Hotei (God of happiness, satisfaction and abundance), Benzaiten (Goddess of arts and knowledge), Ebisu (God of good fortune, commerce and honest work), Jurōjin (God of longevity), and Daikokuten (God of wealth and prosperity).
EXIF info:
Nikon Df
Lens: 18-70mm F/3.5-4.5G
Focal Length: 55mm
Aperture: F/7.1
Shutter Speed: 1/60s
ISO Sensitivity: ISO 2000